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First Impressions of Albert

The first Stroke to go solo does so in remarkably quiet fashion

Psst, wanna know a secret? Albert Hammond Jr., one of the two guitarists in the Strokes, has a new solo album out. It's called Yours to Keep, and it slipped into stores in England rather quietly late last year, largely free of the fanfare that for the last few years has plagued the Strokes' every step. (The album hasn't even been issued in the United States yet; Scratchie/New Line plans to release it here later this year.)

Additionally, Hammond's touring America this winter, though it won't be his name occupying the prime marquee real estate: He's opening up for Incubus, the veteran alt-metal act. So what's with the modesty?

"I didn't wanna come out with a record and have it be like, 'Guy From Band Makes Something!' " he says, adopting a booming newspaper-headline voice. "I don't like that vibe. I kind of wanted to let it build and have people hear about it more through word of mouth—through the MySpace thing or me playing a live show. I just like making music, and the most refreshing way to do that is to put it out and go play shows."

Hammond's understated PR approach (though he is backed by industry powerhouse Nasty Little Man) suits the album, which operates in an appealingly casual guitar-pop mode à la Fountains of Wayne or former Strokes opening act Ben Kweller. In low-key ditties like "Bright Young Thing" and "In Transit" (where he insists, "I'm not gonna change till I want to"), Hammond eschews the in-studio experimentation he and the Strokes dabbled in on 2006's First Impressions of Earth in favor of a stripped-down home-demo feel.

That's no accident. Hammond says he didn't really know he was making a solo album until Yours to Keep was nearly completed. "I wrote 'In Transit' and 'Everyone Gets a Star' and just thought those were better than any of the songs I'd written in the past," he says. (Singer Julian Casablancas writes the Strokes' material.) "Then I had 'Cartoon Music for Superheroes' and just thought, 'Hmm, that's three songs right there that feel interesting. I'd like to leave my studio space—my safety zone—and see if I can capture something different if I go somewhere else.' I was just curious. So we started doing more, and before I knew it, I had a record."

"We" is Hammond along with bassist Josh Lattanzi and drummer Matt Romano, a pair of around-town New York players. They handle most of the parts on the album, though producer Greg Lattimer also contributes, as do Casablancas and Sean Lennon. (For his part, Romano, who works with the Strokes' management company and briefly filled in for Fabrizio Moretti when the drummer broke his hand in 2001, differs from Hammond, saying he "approached the whole project like we were making an album. I couldn't in my right mind record this music that I really wanted people all over the world to hear and just sit on it.")

Though it's something of an odd coupling, Hammond is unworried about his tour with Incubus, which will find the guitarist playing to crowds likely outside the Strokes' usual demographic. "They offered it to me and I just thought to myself, 'What a chance to maybe gain fans that would never, ever, ever hear my stuff,' " he explains. The shows will also afford Hammond and his live band (which includes Romano, Lattanzi, keyboardist Marc Philippe Eskenazi, and guitarist Steve Schlitz) the opportunity to play bigger rooms than they have on their own. "I feel really lucky to be able to get with a big band, but on a small theater tour, which is so much nicer than when they play arenas," Hammond concludes. "It's kind of a pain in the ass to open for bands like that. Nobody comes to see the opening band in an arena."

Albert Hammond Jr. opens for Incubus at Hammerstein Ballroom on January 31, mcstudios.com/newsite/hammersteinballroom.asp.

 
 

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