Straight 'A' Marriages, and Sam Goody's Success
Clip Job: an excerpt every day from the Voice archives.
November 27, 1957, Vol. III, No. 5
Straight A's Make Solid Marriages
Not only a handsome income but marital bliss (unless it's quiet desperation) is the lot of the "straight-A" student, according to an NYU survey.
The university sent out questionnaires to its "summa cum laude" alumni who graduated between World Wars I and II. Of the 61 who replied, 95 per cent were married. Their collective "togetherness" was unsullied by as much as a single divorce or separation. About half claim an income of better than $15,000 and 21 per cent are in the $25,000-plus category.
If their record as spouses is undeviating, their politics are equivocal. They split three even ways -- Democratic, Republican, and independent. Commerce School graduates are 2 to 1 Republican, and BA's are oriented toward the Democrats and the independents.
Daily they read the New York Times, and weekly the New Yorker and Time. They tune in practically anything on TV. In every respect, they turn out to be just plain folks from the suburbs.
Sam Goody's Record Store
By Bob Reisner
The registers of Sam Goody's record store in mid-Manhattan carillonned out a $6.5 million tune last year. Daily, over 4000 people troop through the main emporium...
An average customer spends from $15 to $30. There have been big spenders who order in the thousands at a clip. One of these is the government. Goody's has one collector who buys every 33 LP that comes out. The average collection is around 200 LP's...
How did Mr. Goody get so big in so short a time? (The new store has only been there since November, 1951; this week is the 6th anniversary.) The answer is he bet on the right horse. While the others put their faith in RCA's 45 r.p.m.'s and perhaps carried one company's line of 33's, he put all his trust and cash in 33's, going by his own personal preference and those of his employees, all of whom are record-collectors...
The salespeople, or, as the firm calls them, consultants, seem a contented crew. The pay is good and it is congenial merchandise they handle. Most of them have or have had outside musical interests. They have to, in order to recommend and advise, which is their function. Abner Levin, manager of the store, is among many other things in charge of personnel. It is his ticklish job to choose musicologists who are not too biased and who are practical enough not to make a face when a customer reaches for a Liberace album.
[Each weekday morning, we post an excerpt from another issue of the Voice, going in order from our oldest archives. Visit our Clip Job archive page to see excerpts back to 1956.]
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