First there was consciousness-raising, when women advocated group conversation as the key to finding ourselves. That idea dissolved into confession culture—therapy as a spectator sport, with televisual enablers like Oprah and Sally Jesse egging us on. Now we've come full circle to the makeover myth. Instead of searching for yourself, you can just create a new look to match the person you'd rather be. From self-discovery to self-fabrication—as those old Virginia Slims ads liked to say, we've come a... More >>>