Brooklyn’s Sam Champion were one of the only unsigned bands to play this year’s Bonnaroo Festival in Tennessee. They knew someone, and that someone passed along some music to the promoter, lead singer Noah Chernin got a call, and that was that. To celebrate, the quartet made up 1,500 Sam Champion wristbands: Instead of taking bong hits backstage post-showtime, they walked around and politely asked curious festival-goers to check them out. It worked. “Between our two sets, probably a few thousand heard us,” bassist Jack... More >>>