Check out our slideshow from the party.
Fool's Gold Day Off: French Montana, Danny Brown, Brothers Macklovitch, Just Blaze, Flosstradamus, Flatbush Zombies, Nick Catchdubs, Ricky Blaze, Party Supplies, #BEEN #TRILL, Telephoned, and more
Monday, September 3
Better than: Rain.
Last yea ... More >>
Those were (will be) the daysTonight's Fashion's Night Out, which means more extravagantly stupid shit than usual is going on in our City! There's Pauly D and Miss Piggy and Nicki Minaj, and oh just read these damn lists for yourself, will you. Not one to be outdone, Nike today unveiled the Holy Gra ... More >>
Kid Cudi, going all out for Converse.Sneakers have long been hip-hop's footwear of choice. The links between the artists making the music and the companies behind the kicks are now totally intermingled, from top-end exclusive lines like Jay-Z's limited-to-five-pairs all-black Air Force 1s (de ... More >>
Nike -- the billion-dollar company who profits off people like LeBron James and child laborers and who make awesome World Cup commercials -- has released a set of sneakers called the Five Boroughs Pack, each with their own specific set of designs for each borough of New York. The Shoe Game ha ... More >>
You might not know, because you are an American or otherwise uninterested, but the World Cup is coming up in a matter of weeks, in which the earth's best soccer playing nations will face off in South Africa. It only happens every four years. When it does, millions and millions tune in with all leve ... More >>
Mark Farese "stole $150 from his grandfather to buy his first pair" of premium athletic shoes, specializing in the Air Force 1 variety. Now he has 1,400 pairs, and Nike sends him advance copies of new models. He is the Mayor of the fascinating world of sneakerdom, where pre-teens and grown-up ... More >>
--Eddie Van Halen is suing Nike, alleging the company copied his red, black and white "Frankenstrat" guitar design in the design of their new "Dunk Lows" sneakers. The federal lawsuit contends Nike is doing "irreparable harm and damage" to Halen's signature guitar. The guitarist sort of already did ... More >>
For those who count such things, let the record show that this is the second basketball related commercial the Cool Kids have soundtracked in the last year, following an NBA2K9 spot in which Kevin Garnett inexplicably danced to "Pennies." Here, "A Little Bit Cooler" plays over a really long one-on ... More >>
When you think about out-of-control parents and coaches in little-league sports, you probably think of the suburbs. But right here in the city, there are sixth-graders playing 12 months a year, with sponsors like Nike, signing bonuses -- and out-of-control parents and coaches. This is Elite Youth ... More >>