Coke Zero's Mission Impossible: Getting People to Swallow This Uber-Macho Ad

The Guardian's Word of Mouth food blog takes a look at testosterone-pumped ads. First up is Coke Zero's Mission Impossible-influenced commercial that rather unsubtly tells the consumer: Yes, drinking a diet soda is okay... even if you're a man.


Sponsor Content

Newsletters

All-access pass to the top stories, events and offers around town.

  • Top Stories
    Send:

Newsletters

All-access pass to top stories, events and offers around town.

Sign Up >

No Thanks!

Remind Me Later >