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In The Spirit: Hella Bitter Takes on an Essential Cocktail Ingredient

by Eve Turow | Thursday, November 14, 2013

As the interest around craft cocktails continues to grow, three friends have joined forces to improve on one of the most essential drink ingredients: bitters. Together the partners in Hella Bitter -- Jomaree Pinkard, a consultant; Tobin Ludwig, an actor and mixologist; and Eduardo Simeon, senior manager at Martha Stewart Living Omnimedia -- have created two artisanal, hand-crafted, and meticulously perfected products: a citrus and an aromatic bitters. Read more: "Hella Bitter Takes on an Essential Cocktail Ingredient."

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