CNNMoney reports that Super Bowl commerical madness reached its zenith this year, with CBS charging as high as $2.6 million for a precious 30-second spot. (Cost in 1987: about $600,000.) Annheiser-Busch is the big spender this year, with a total of nine commercials during the game. You do the math.
Let’s take it back to more humbler, cheaper times with ESPN’s write-up of the best Super Bowl commercials. I fished out a few of the finest full commercials off YouTube. The Monster.com and Bird/Jordan ones are just as awesome as they were then:
More clips after the jump.
Larry Bird vs. Michael Jordan (1993)
Introducing the Apple (1984)
Cat herding (2000)
Budweiser frogs’ first appearance (1995)
Cedric the Entertainer’s bad date (2001)