To our surprise, Marcus Samuelsson has signed a deal with Starbucks that is detailed in a lengthy press release today. The collaboration is called “Coffee is Culinary,” and consists of two new coffee blends, two new baked items, and then there’s this paragraph:
Discover the Foods, Flavors and Inspirations of Marcus Samuelsson
In his cookbook, Discovery of a Continent: Foods, Flavors and Inspirations from Africa, Samuelsson shares his stories of the land, the people and the traditions of Africa through his artfully prepared dishes. Any one of his creations can be paired with Starbucksｮ coffee to enhance the rich flavors of both the cuisine and the coffee experience. Additionally, Samuelsson selected five original recipes for inclusion which were developed by Starbucks store partners (employees).
Starbucks will be selling Samuelsson’s cookbooks in stores, and donate $1 to Unicef for every copy sold between now and October 1. Samuelsson will, in exchange, embark on a ten-city tour to promote this whole deal.
Also, don’t worry, the pumpkin spiced latte will be back this fall. Phew.
This article from the Village Voice Archive was posted on August 28, 2007