Al Capone’s great nephew is marketing “Capone’s Family Secret,” a pasta sauce he claims is based on an 80-year-old recipe he found in his great gangster uncle’s hidden archives.
[NY Post/Page Six]
Yes, today is the day we’ve all been waiting for: Starbucks begins serving its new “value” breakfasts as part of a larger effort to appeal to budget-conscious consumers.
Pepsi’s highly criticized new logo is part of a bigger trend in “Recession Rebranding” as companies from Heinz to Anheuser-Busch alter their look in desperate times.
Yesterday, the Michelin guide celebrated its 100th French edition and added only one new restaurant, Eric Fréchon at the Hotel Bristol, to the 3-star club, but…
…some say it’s just a publicity stunt–it’s President Sarkozy’s favorite restaurant–and that the guide has outlived its purpose.