Governor Paterson won’t take no for an answer. Despite the fact his proposed soda tax was killed earlier this month by relentless lobbying and advertising from the beverage industry, he’s planning to reintroduce the tax during a special legislative session on Wednesday.
Thomas Farley, New York City’s health commissioner, has released a statement regarding the governor’s renewed push, explaining that
The Governor’s revised proposal exempts low-calorie drinks, diet sodas, and bottled water from taxes, thus avoiding any undue burden on the beverage industry. Yet it would raise nearly $1 billion a year to preserve government services, and it would give consumers an incentive to make healthier choices.
It’s hard to imagine a more visceral incentive than watching a man drink a glass of fat, but hey, sometimes you’ve got to put your money where your mouth is.