Will a New Label-Reading App Change How We Buy Food?


Get ready to be Fooducated. A new iPhone application called Fooducate promises to change the way Americans do their groceries and even eat them. According to the San Francisco Chronicle, it works by scanning the bar code of a product in order to translate the contents into information you can use, such as excessive sugar and sodium, any tricky trans fats that can be found therein, and how much high-fructose corn syrup it contains. Fooducate even assigns a letter grade to the item à la DOH, and can scan from a database of more than 200,000 unique food products for nutritional data. Download it for free on iTunes for iPhone, iPad, and, soon, Android.

This article from the Village Voice Archive was posted on January 6, 2011


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