“Everyday, about 50,000 new men are trying to get naked,” Chatroulette creator Andrey Ternovskiy tells Fast Company in a new interview. That’s 10% of his daily users. The oppressive nonstop nudity may very well be the reason the site’s popularity has plummeted since it first made a splash in early 2010. When things were good, Ternovskiy was turning down million dollar offers for his site; now traffic is down 60%. And yet the dicks are worth something: $100,000 a month, to be exact.
Chatroulette’s founder is still working to scrub his image, which means he must stamp out penises worldwide. Luckily, there’s always a market for masturbation on the internet and Ternovskiy can serve as a middleman:
“What we’re doing is selling the naked men to a couple of websites–it’s an investment for us.”
When users flag someone enough times for indecent behavior (by clicking a button), the offender is automatically transferred to a partner site. Thanks to deals with adult dating services like FriendFinder.com, Chatroulette is earning cash hand over fist from the referral traffic.
“Basically, once we detect a person is naked, he’ll be kicked from our service to another website,” Ternovskiy says. “So, we’re actually getting revenue from naked men right now.”
Imagine explaining that one to grandpa.