Last August, Blossom owner Pamela Elizabeth announced plans to expand her portfolio of vegan eateries with Blossom du Jour, a counter and takeaway spot. Now, she’s expanding further.
Elizabeth writes in with the news that she’s partnering with New York Health & Racquet Club to open more outposts of Blossom du Jour in gyms around the city. The first, in the NYHRC at 62 Cooper Square, will open on March 21. More are expected to follow, as is a stand-alone location on West 67th Street in May; all will offer a menu of fresh pressed organic juices, smoothies, and other vegan vittles, making it something of a match made in heaven for the health- and exercise-minded.