Not since the legendary Gen X standard Sassy has a teen fashion mag garnered appreciation for telling girls they look great with what they already have, rather than telling them what they need to buy. Rookie was the pet project of 12-year-old Tavi Gevinson before she exploded as a style icon, actor, and maybe this decade’s most dynamic tween. Six years later, the online magazine is a hotbed for offbeat style, with tutorials on how to dress “Spawn-of-Satan chic” (think Mia Farrow in Rosemary’s Baby) and take cues from “Secret Style Icons” like cereal box characters or the witches of Hocus Pocus. It has also featured poignant art, advice on everything from depression to sex (queer and straight), and guest pieces by Karen O, Miranda July, Lena Dunham, Joss Whedon, and John Waters, among many notable others. The publication’s amazing history is chronicled in Rookie Yearbook Three, launching tonight. Gevinson talks with writer and trans-rights activist Janet Mock at the book party, and will sign copies following a Q&A.
Wed., Oct. 22, 7 p.m., 2014
This article from the Village Voice Archive was posted on October 15, 2014