In fashion, as in life, scarcity often breeds desire. It’s a truism that the quintessential New York City skate- and streetwear brand, Supreme, has adopted as an operating philosophy, with its insanely sought-after controlled-quantity sneaker collaborations and limited-edition, artist-designed decks. But it’s also a notion that fuels the world of high fashion, as the French house Louis Vuitton knows well. That’s why Supreme’s new collaboration with Louis Vuitton is already shaping up to be a watershed in the annals of covetousness. Unveiled at the Vuitton fall/winter men’s show in Paris in January, the line encompasses an array of clothes, bags, and accessories; when images of the collection were released on Instagram immediately after, it caused an insta-furor. The pieces — among them, a Supreme-ified rendition of the iconic Vuitton “Speedy” bag (illustrated here) — will all be produced in extraordinarily small numbers and available only at select Louis Vuitton stores in July.
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